Archive for December, 2008

Santa to Use DOTS Address Geocode, Rudolph’s Fears Allayed

SANTA BARBARA, CA — December 23, 2008Service Objects announced today that its DOTS santa-2Address Geocode Web Service will play an important role as Santa Claus drives his sleigh around the world tomorrow night. Now that Santa’s sleigh is equipped with GPS tracking and DOTS Address Geocode, Santa will be able to perform property-level geocoding so he can plot his route better than ever.

Unnamed sources report that Rudolph the Red-Nosed Reindeer expressed concern that DOTS Address Geocode might make him obsolete. Santa, however, assures us that the lead reindeer will still be needed. “When it’s foggy, I need that glowing red nose so I don’t collide with any low-flying aircraft!” the jolly old man said.

Customers from all over the world rely on DOTS Address Geocode as a trusted source to provide latitude and longitude information. NORAD uses several high-tech systems to track Santa, but GPS plays a vital role. The moment that Santa lifts off, he will use DOTS Address Geocode to locate children around the world.

About Santa Claus
Santa Claus, also known as Saint Nicholas, Father Christmas, Kris Kringle, or simply “Santa”, is the legendary jolly man who brings gifts to good children on Christmas Eve, December 24 or on his Feast Day, December 6 (Saint Nicholas Day).

About Service Objects
Service Objects is the industry leader in real-time contact validation, lead enrichment, and fraud prevention products for business to improve their Web sites, CRM systems, and online businesses processes. Each day businesses rely on Service Objects to validate hundreds of thousands of contacts to reduce fraud and increase conversion rates through data validation and enhancement. Service Objects has verified more than 650 million contact records – for more than 1,000 customers in over 25 diverse industries.

Add comment December 24, 2008

Lead Validation you say?

What is a “Lead” and how do I validate it? Well, that’s a great question. First let’s start with the definition of a lead:

Lead: an indication of potential opportunity; “he got a tip on the stock market; a good lead for a job”

In our industry, “lead” is a commonly used term to describe a potential opportunity to attain a new customer. For example, if a patron were to input their contact information such as name, address, phone number, and email address in an online form, the patron who provided that information would be considered a “lead.”

In the case of Service Objects, we offer our industry leading DOTS Lead Validation to assist companies not only to correct and validate a customer’s information, but to cross-validate that information as well. We utilize our 130 step lead verification process and over 800 million data records to provide a recommendation of “Accept,” “Reject,” or “Review” for every lead. This allows users to instantly toss out the bad leads and keep the good ones. Think of us as a modern day cotton gin removing the fraudulent, sticky seeds from the soft, fluffy leads.

Thanks for reading!

Will E.

Questions for Will? Email him today at communications@serviceobjects.com

Add comment December 22, 2008

How Can You Lower Risk, Cost, and Grief with Online Credit Card Transactions?

Unfortunately, there isn’t a bullet-proof solution when it comes to avoiding online credit card fraud. Fraudulent transactions take place on a regular basis, by the millions.

Not even PayPal* or Amazon can eliminate fraud.

Address Verification System** (AVS) checks the inputted address against the credit card billing info that the consumer has provided at checkout. But if this person is using information from stolen credit card information, then the billing info and credit card number provided will still be correct. And then there is debit card and gift card fraud!

You likely stumbled upon this blog while researching fraud detection solutions. Some of you have probably been researching for some time now, and are reaching the stage of ultimate frustration and confusion. Or maybe you have already implemented a fraud detection process or service that isn’t quite cutting it. Transaction fraud is still occurring.
Mean people suck…
But we’re here to help.
Service Objects, Inc. has an easy solution to strengthen your online business process. We offer a real-time web service called DOTS Lead Validation. Yes, it does take many processes to create a highly secure online shopping cart and to detect fraud, but Service Objects can add that extra insight and integrity to your processes.Why not try it out right now for free? We can quickly assess your current processes as well as help with the implementation process. Go ahead, save yourself some time, money, and grief; take a look at DOTS Lead Validation and give us a call. Let’s get those mean people out of your online shopping cart.
Talk to you soon!

Ericka J.

Do you have questions or comments for Ericka J.? Email her at communications@serviceobjects.com.

*Wikipedia keyword: Paypal 12/02/08
**Wikipedia Keyword: Address Verification System12/02/08



Add comment December 3, 2008


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